KETCH
Ketch is an online haven for shoes, who wanted to reflect a lively and approachable look for their clients. 

THE CONCEPT
The K in the wordmark was inspired from the sails of a ketch (two-masted sailboat).
Paired with a vibrant colour palette, the brand feels fresh and playful. A mix of pattern and colourful products further enhance the “girl-next door” vibe.

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